Why Italian companies are failing on the web
In Italian companies (or at least in big ones) only a few people take the risk to decide. The rest of them simply flow from one presentation to the other, unable to even express their own opinion.
You can see that for yourself. Next time you hold a presentation, ask to your interlocutors what they think about it.
If the boss is in the room, you will see that nobody will ever talk before him/her.
And when they do, they will simply go after their boss.
People working in Italian companies are FOLLOWERS by nature.
